Asda has dropped its Aldi and Lidl price match scheme 12 months after it was introduced, in a bid to focus on its own prices “not competitor comparisons”. The supermarket chain is set to launch its ...

A supermarket which has scrapped its Aldi and Lidl Price Match scheme is working out cheaper than them both for a basket of shopping essentials. Asda revealed earlier this week that it was ...

Asda has ended its Aldi and Lidl price match scheme, just 12 months after it launched. The supermarket’s boss Allan Leighton has ordered the move to help fund a major investment in EDLP price cuts as ...

Asda has axed its price-matching scheme with Aldi and Lidl in a bid to stop “dancing to the tune of the discounters”, according to reports. The Leeds-based firm, which in January 2024 became ...

A supermarket which has scrapped its Aldi and Lidl Price Match scheme is working out cheaper than them both for a basket of shopping essentials. Asda revealed earlier this week that it was bringing ...

In January 2024, Asda became the first UK supermarket to price match both Aldi and Lidl across hundreds of everyday items. As ...

Aldi has made a cheeky dig at Asda following the supermarket's announcement it was ending its Aldi-Lidl price match scheme. The scheme was launched in January 2024 with Asda being the first ...